Tips on How to Create a Flawless Business Roadmap
Running a business can be a hard task, regardless of its kind. Along with all the decisions to be made, planning the business objectives can also take a lot of work.
Deciding which strategic goals to pursue is one of the essential parts when in control of an organization, and a business roadmap can help make this task a lot easier. They are a vital part of the company's future growth and can dictate the next steps of the entire company.
What Is a Business Roadmap
Business roadmaps are tools that help plan the next steps a company has to take to achieve its long-term goals. It can be used by any organization, regardless of its size or income.
These business plans use strategic thinking and market analysis to establish the best key milestones for your project roadmap. This gives your team the necessary information on what to do next.
Why Create Business Roadmaps
Along with preventing the problem of not knowing what to do next, there are dozens of other reasons to create a business roadmap. The main one is to make it easier to take action on performing the necessary tasks for your business goals and ensure that everyone in your team is on the same page.
It also helps show your business development and the company’s success so far in following the strategic planning of project roadmaps. This way, you keep the teams motivated to continue their work on following the business plans.
Following instructions without getting lost or changing them is challenging, which is why business roadmaps are valuable tools. It is valid to remember that this ease is not miraculous and requires lots of effort from the entire company to work. They are tough to create since they need good business intelligence and effort from all company’s sections, from the organization manager to the marketing teams.
Difference Between Business Roadmap and Business Planner
Although they might sound like the same thing, there are some slight differences between them (and also big ones). If you deep dive into a business roadmap document and then into a business plan project, you will see that the strategic roadmap is way more focused on taking action and transforming business vision into reality.
On the other hand, new companies often use the business plan format. They focus more on how to run a company, describing how it operates, and they usually take more than ten pages to be filled entirely.
Additionally, it does not focus heavily on achieving business goals like the strategic roadmap. This makes the business plan more dedicated to describing the company’s work and not how to achieve specific goals.
Most Common Types of Business Roadmaps
There are several types of roadmaps, like intelligence or compelling business roadmap, each for different business objectives. Knowing their differences is the first step in efficiently creating your own.
With this in mind, here are the most common types of business roadmap and their differences. Be sure to understand them to ensure that you are choosing the right one for your business.
Startup Roadmap
When making a business roadmap template for a startup, there are some specific things to consider. While a standard business roadmap can fit companies of almost any size, the business development roadmap structure may not work on startups because of their significantly smaller teams and resources.
The main goal, in this case, is to make these startups grow and be able to run on a much larger scale, so they don’t depend on Stakeholders anymore. Since starting a new business can be challenging in many aspects, the business roadmap template must also be adapted to bring light and give the entrepreneur the right direction to follow.
Business Intelligence Roadmap
This business roadmap is made specifically for business intelligence (or BI) teams. Usually, these business roadmaps' primary objective is to maximize those teams' effect on the decision-making process and the company's growth.
In most cases, these templates are fully controlled by the BI manager and their team. The elements are entirely planned for this part of the company only, including data and analysis, with low impact on the other teams and functions.
When creating a business roadmap for this occasion, the manager can see more clearly how to solve internal problems of the team and the company itself. The consequence of this is the taking of better and more precise decisions.
Business Development Roadmap
When creating business roadmap templates for this situation, your main objective is to highlight tasks and paths that will lead the company to rapid revenue growth. It is very used by businesses that demand a super speed when performing, like sales and marketing, for example.
Aggressive business growth strategies for a massive expansion in incomes and profits usually follow these business development roadmaps. Their strategies aim at making specific products outcome with previous sale rates and making them a reference in the market, whether through relaunching or adding more features, like a chatbot, for example.
A business roadmap helps companies with high volumes of products to get constant feedback in order to know what has to be changed. Roadmaps demand lots of effort from the project management team to keep the business model clear and not overcharged with unnecessary information.
Key Performance Indicators to Include in Your Business Roadmap Template
When creating your roadmap, regardless of its kind, there are some KPIs that you should include to evaluate your business objectives and ensure that you achieve them. These topics are vital when evaluating the growth of your business and what can be done better next time.
With this in mind, it is crucial to choose them wisely, so you get the best results out of your business roadmaps. They are the data that will tell if your business is doing the right thing or if it’s time to rewrite your business roadmap.
Milestones
When writing your business roadmap, one of the most important things is to include milestones in it. They not just indicate the following steps and serve as a view of the overall business objectives progress but also keep the teams motivated to continue a good job.
They also add urgency to your document, encouraging the team to add more effort to the tasks, especially closer to deadlines. They must be challenging yet possible. This way, you can see actual growth in your business when each milestone is completed.
Department Division Results
Another important indicator of results is the performance of each department of the company. Evaluating them separately can detect problems that must be solved to make the work in and between departments even more effectively and fluid.
This also helps identify things that possibly prevent the company’s major objectives from being completed more quickly. A deep analysis of these results can help determine what must be done in these cases.
Tasks' Effects on Company
Another KPI that can tell a lot about the business roadmap effectiveness is the impact of each task on the business itself. A more significant number of clients, more profit, and any kind of change or difference in the organization, good or bad, can result from these tasks being performed.
This is why a well-established business roadmap team division and organized schedule can be game changers for the business plan. They can conduct the manager to understand which actions positively impact business, internally and externally, and which don’t.
Tips on Creating Better Business Roadmaps
Source: Chisel Blog
Creating a business roadmap is complex, with many details to plan and include in the schedule. With this in mind, here are some suggestions for categories and practices that can make your business roadmaps look even more complete and optimized to achieve business goals:
Vision and Goals
Since the main objective of a business plan is to make the business’ vision a reality, it is logical to add these to your document. By having them in a place everyone can look at, they can visualize where they want to get and how they will get there.
All the tasks and milestones involved in a business roadmap have a purpose that will help lead the company turn this vision into reality. This is why having them there is so important. You let people see your goals and share the same vision and desire, making them more motivated.
Storytelling
Another important detail that many people need to remember when doing business roadmap examples is that your information has to follow a chronological order that makes sense. Your categories need to have a logical connection, just like telling a story.
This way, your business roadmap will not just look better, but it will also be a lot clearer and easier to understand. This avoids teams' problems of doing things differently from what was asked on the business plan or not knowing what to do next.
Color Division
Another key feature for your business roadmap is to separate the different sections and teams by color. This allows the units to visualize what they have to do more clearly.
Not only does it make your business objective roadmap look more pleasant, but it also makes the information easier to understand. This also helps optimize tasks, especially when they are in huge quantities with many teams involved.
Format
There are dozens of different formats that you can use to create your business roadmap. Knowing which works best for your business capabilities helps you perform the tasks.
These various formats serve different purposes and types. Using the correct one for the kind of business roadmap that you adopted for your company is crucial to create clear and optimized communication.
Where to Create a Business Roadmap
When it comes to building your roadmap template, there are lots of different websites and software that you can use. From specialized ones to multitasking options, there are several options for you to choose from.
If you don’t know which one to choose, we highly recommend Microsoft Excel. With one of the most user-friendly interfaces and a giant set of tools, Excel is perfect for whatever you need.
Getting a Microsoft Office Activation Key
If you don’t have a Microsoft Office activation key, you can get one at RoyalCDKeys for a considerably lower price when compared to Microsoft’s official website. By doing this, you save a lot of money and get all the tools and features you would have from buying directly from Microsoft.
Now that you know everything about business roadmaps, it is time to start creating your own. Be sure to previously analyze your business deeply to decide which kind of roadmap is the best for you.
Regardless of the business operations or any other detail, be sure to make your communication clear and optimized for minimum chances of misinterpretation.
Ready Roadmap Business Templates
If you want to use a ready template instead of creating a new one from scratch, there is no problem. There are lots of templates available online that you can download and edit in order to fit your goals and needs better.
From business development roadmap to startup roadmap, there are templates for all kinds of business and objectives. Be sure to choose the right type and format to create a template that truly helps your business grow and transform its vision into reality.